Joined-up Thinking from across MSQ

MSQ Expands Further into Americas with Acquisition of Atlanta-based Arke

The acquisition accelerates international digital experience and tech powerhouse – MSQ DX – in America, building further scale and capability to support MSQ’s market-leading multi-disciplinary offer.

New Digital Impact Company MSQ DX Launches to Measure Success by Client Outcomes, not Deliverables

Formation of MSQ DX brings together over 500 experts to prove organisations stand or fall based upon their digital experience.

MSQ Appoints Former Wavemaker CEO and Mother's Head of Media to Accelerate Media Growth

Paul Hutchison (‘Hutch’), joins the team as the newly-created dual role of Global CEO of full service media agency, Walk-In Media, and MSQ’s broader cross-agency global media proposition, MSQ Media.

SPCSHP Welcomes Former President of ATTN: As New CEO for the Digital Age

On the heels of their 25th anniversary, SPCSHP brings on Taryn Crouthers to lead the agency into the future.

The Gate Appoints Forsman & Bodenfors CEO Helen James

Creative Equals Business co-founder and Suki Thompson Championing Change award-winner to lead MSQ agency The Gate.

Wooshii and PRECIOUS Media Join M3 Labs to Build Leading Global End to End AI and People-Powered Production Agency

The dual acquisition more than doubles M3 Labs’ headcount to 130, adding AI-powered and commerce-focused production expertise.

The Ritualicious Lunch: Part Two

A year on since the launch of our Ritualized research, we brought the buzzword of the moment, 'Rituals' back to Cannes, for an afternoon lunch discussing its importance when it comes to understanding customer needs, complete with the premiere of our short documentary explaining our thorough research, in partnership with The Marketing Society.

Where the real Cannes happened: A view from Mallory and Kaitlyn

Following an epic week of insights and inspiration, Cannes first-timers and MSQ's Young Lions for 2025, Mallory Cross and Kaitlyn Powers from SPCSHP gave Campaign the run-down of all the places you want to be at the industry's most prestigious festival.

Cannes Lions 2025: Meet MSQ’s Young Lions – Mallory Cross and Kaitlyn Powers

For a fourth-year running, MSQ is backing the brightest rising talent within our network to experience the buzz of advertising’s most prestigious week in the calendar, Cannes Lions International Festival of Creativity.

Joanna Lyall Appointed Executive Director of Media at MSQ, to Spearhead Next Phase of Growth

Joanna joins MSQ with more than two decades of experience across global networks, scale-up and startup environments, leading growth and transformation for a wide range of brands.

Karo Healthcare picks MSQ for global creative roster

European consumer healthcare company and owner of E45, has picked MSQ to join its global creative roster following a competitive pitch managed by Flock Associates, where MSQ took on several global marketing groups.

London-based, insights-driven strategy and innovation consultancy, The Forge, joins growing MSQ family

Greater depth and scale will supercharge insights and innovation capabilities for clients